WELLA Koleston Perfect MePlus Pure Naturals Permanent Hair Colour Cream, No. 5/0 Light Brown, 0.66 kg

Product Information

When colour is applied, the Ultra Precision Colour Technology creates a controlled environment outside and inside the hair to reduce the formation of free radicals, resulting in a perfect colour formation. Now, you know what ‘color chosen’ means – it’s the desired hair hue – while the ‘starting point’ is a combination of the hair history and the underlying pigment. Let’s break each of them down… Hair History Annie Young-Scrivner appointed as CEO of Wella Company". Premium Beauty News . Retrieved 2020-10-23. The company suffered under the National Socialist regime due to the Nazi's economic policy and their restrictions on raw-material supplies, along with wartime conditions. As Freemasons, the Ströher brothers were actively opposed to National Socialism. During the Second World War, the Welle plant in Apolda was used to manufacture ventilation systems and equipment for submarines, no longer producing their permanent wave machines and hair dryers. [5] Deutsch, Claudia H. (2003-03-19). "P.&G. Is Acquiring Wella, German Hair Care Company (Published 2003)". The New York Times. ISSN 0362-4331 . Retrieved 2020-10-23.

Bleach Copy to be provided introducing this category Lift your clients hair to new heights with our range of professional bleach. Whether your client wants highlights, balayge, all over beautiful blonde, or just a little lift, Hairco and Beauty has the bleach you need. As your go-to source for hair lightening products, we provide top-tier hair bleaching products to meet the high standards of professional hairdressers and their clients. Explore bleach brands and products like L’Oreal Blond Studio, Wella Blondor, Schwarzkopf Igora, and Schwarzkopf Blondme, trusted by professionals worldwide for delivering stunning results.Koleston Perfect is so versatile, you can use it to enhance any colouring technique, whether you’re sweeping on a balayage, painting on highlights or applying a full head of your client’s favourite shade. You can even use it for a glossing service by mixing the target shade 1:1:1 with Welloxon Perfect 1.9% and the Post Service Treatment.

Wella was founded in 1880 by Franz Ströher, a hairdresser from Saxony, Eastern Germany. The company originally made tulles, the base used for making wigs. In 1890, he invented the Tullemoid Waterproof, a technique that allowed the scalp to breathe. In 1894, he opened his first factory in Rothenkirchen, Germany and his sons Karl and George Ströher joined the business soon after. After World War II, the German Democratic Republic dismantled the Wella plant in Apolda as part of the reparations plan enacted by the Soviet Union. The plant in Rothenkirchen was expropriated and renamed VEB Londa, becoming communal state property under the Volkseigener Betrieb. The Ströher family and some members of staff decided to start the business again from scratch on a smaller scale in Hünfeld, Osthessen under the name Ondal GmbH. Production began again in 1946 with the new business being registered as Wella AG in 1950 with the central management of the company located in Darmstadt, Hessen in West Germany. Throughout the 50s and 60s the company followed an aggressive campaign in international markets within developing countries such as Chile, Brazil, the Asian and Pacific territories as well as various parts of Africa. After the reunification of Germany, in February 1990 the Rothenkirchen plant was reintegrated into Wella, forming a joint venture with Londa to produce and market hairdressing products throughout Europe. [5] Curling Tongs We all know every hair appointment needs to be finished with curling tongs! Create stunning curls and waves every time with our fabulous range of versatile tongs and wands. At Hairco and Beauty, we proudly feature Wahl, a trusted brand in the industry. With sizes ranging from 13mm for tight curls to 32mm for gorgeous waves, our curling tongs offer endless possibilities for curling, waving, and styling your clients hair. Try: Your favorite Blondor product for highlights, Blondor Freelights for balayage or Color Touch to create lowlights. Wella founded Making Waves in 2011 – a programme that teaches hairdressing and life skills to disadvantaged young people. The program started in Brazil and has since expanded to include Romania, Cambodia, and Vietnam and has trained over 44,800 people. [9]Brushes & Combs At Hairco and Beauty, our commitment is to cater to the professional industry, and we extend this dedication to our range of professional brushes. Whether you’re a seasoned stylist or a fresh faced apprenticeprofess, our collection encompasses all your hairbrush essentials. From barrel brushes to eco-friendly paddle brushes, and from tint brushes to tangle tamers, we’ve got you covered. Explore a variety of high-quality brushes, including thermal brushes, detangle brushes, tangle tamers, and ceramic brushes. With trusted brands like Head Jog, Denman, Olivia Garden, Agenda, and Pro Tip, we’re your partner in achieving the finest in hairstyling. Experience the difference that professional-grade hairbrushes can make in your salon. Trust Hairco and Beauty to ensure your clients receive nothing but the best in hair care and style, because we understand that every detail counts. Let us elevate your hairstyling game with the perfect brush for every need. When applying blonde colour to regrowth, you should always start where the grey is most prominent. Targeting the dense patches first means stubborn silver strays are exposed to the colour or lightener for longer. 5. Use Heat to Speed Up the Process