TOPL Reusable Travel Mug - Insulated Leakproof Coffee Cup with Patented 360 Drink and Spill-Safe Technology, Flask Keeps Drinks Hot or Cold, BPA-Free, Dishwasher Safe Lid - Regular 12oz - Coral

Product Information

We started from scratch by exploring what the perfect reusable coffee cup might look like. In my experience, attributing a budget for market research at the start of any project always pays dividends, and that was certainly the case with TOPL. Developing a cohesive and sustainable supply chain is crucial to our business. Managing that closer to home makes things infinitely more straightforward,’ she explained. As a design consultancy with over 20 years of experience, here again we were able to use our expertise in creating the manufacture drawings and in-tool engineering.

One of our learnings from the pandemic was that a long, disrupted supply chain can be make or break for a small business. Designing a product remotely is also difficult so as we plan to grow the range, staying close to the manufacturing would make things much easier.’ What's even better is that our cups are customised in engraved design or spot colour print and have large branding areas to accommodate. These given qualities create an unstoppable duo when promoting your logo. We were able to identify brand values, perform niche scoping and establish form and format preferences. Overall, the project included rounds of market research as well as brand a product identity phases. Over the span of the project we had a few working titles and the name TOPL came through from the client towards the end.

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Firstly, we chose a twin wall stainless steel vacuum insulated construction to conserve the drink temperature while remaining cool to the touch.

My father is in business, so I grew up in an environment where making a living from running your own business didn’t feel like too much of a stretch,’ she said. Reusable coffee cups have more of the look and feel of a takeaway cup. They’re intended for immediate drinking, so they’re more simply made from lightweight materials, with silicone or plastic lids and heat-proof sleeves to protect your hands while you sip. What material should I choose?The team is also incorporating an element of software into its offering by embedding RFID chips in the base of each cup. The TOPL, which is available in two sizes (227ml and 340ml) and five colours (charcoal, teal, stone, salt and coral) is simple to clean, too. The lid can be popped in the dishwasher, and rinsing the cup itself couldn’t be easier. While admitting that launching a business which was far removed from the legal profession for which she was studying was somewhat daunting, Eleanor said that her upbringing made the step less intimidating than it could have been. Helping to drive this international expansion is the team’s new product, the Flow360 cup, which is designed to replicate the ‘drinking experience of an open cup, with a transparent vented lid’. TOPL travel cups aren’t your regular travel mugs with lids – they are strong, efficient and built with spill-proof patented technology. Our TOPL mugs have an ergonomic design and also enable 360° drinking to ensure that you can sip your favourite hot or cold beverage with ease. These innovative travel cups offer up to 6 hours of cold beverage drinking and up to 4 hours of hot beverage drinking, making them suitable for everything from warm coffee and tea to cold fresh juice.